Birth of Online Marketing …. The First Banner AD

First Banner ad made in the history of Search Engine Marketing by hotwire.com
Be a witness to see.
Here it is…….



Online Advertising Began its first step in Oct 1996 when Hotwire First started this banner ad on its website in order to generate revenue and help other website to get traffic. This Idea was so fantastic that has brought other to follow the same but soon the market become saturated, and also the major reason for slow growth was dotcom Crash in 2001, meanwhile in 2000 Google launched its Advertising program name Google Adwords a keyword based advertising on search engine inspired idea from Goto.com who first started selling sponsored links. This has brought revolution in Online Advertising Industry many Small and Big Search engine Started practicing this led down to narrow the search into Niche market, Segmented & categorized Search.
And Episode is still running let’s see what happens next.

Google adword and adsense Working mechanism Bloc d

Click on the Image to Enlarge

Google AdWords-AdSense Block Diagram

HERE is a block diagram illustrating the relationship between Google AdWords, and the Google AdSense PPC program.
The searcher is shown in Green (top).
Google is shown in Blue.
The ads are Yellow.
Secret Sauce is shown in Grey.
Adwords customers shown in Violet (left).
The web publisher is shown in Pink (right).
In no way, is this meant to be a comprehensive description. Only those aspects are shown which relate to the inter-relationships.

Legal Disclaimer: Author of this blog does not compose the above post and this is a sample of data copy pasted from his research and does not carry any personal remarks.